A technical analysis goes through everything that is not always visible to the eye but has a significant impact on how visitors experience the website and how search engines evaluate it. We crawl the entire website and test it with multiple tools in parallel to get a complete picture of the current state.
We measure loading times and Core Web Vitals – how quickly the website feels responsive to the visitor – and ensure that the mobile experience matches the desktop version. We also review accessibility according to WCAG: does the website work for visitors with impaired vision, or for those navigating with a keyboard?
Security is thoroughly reviewed: are there known vulnerabilities, is HTTPS correctly implemented everywhere, and are cookies managed in accordance with GDPR? We also examine the technical foundation for SEO: is the website easy for Google to crawl, are there duplicate pages, incorrect redirects, or blocking files? Everything that can prevent you from ranking higher or giving a negative first impression is identified and documented in the report.
The result is a prioritized action list – from quick actions like image optimization and caching to larger changes like restructuring URLs or upgrading hosting. For medium-sized companies and authorities, this often means a significantly faster, safer, and more accessible website without having to rebuild everything from scratch.
Many actions have an immediate effect: better user satisfaction, lower bounce rates, higher ranking, and reduced risk of security incidents. Since the technical environment continuously changes, it is wise to conduct a technical analysis regularly to ensure that your website continues to perform at the level you need. Consider it a health check for your digital presence.