Pigment Media
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Web agency for companies needing a new website

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Selected projects

Kulturfestivalen

Refactoring / Management

A complete overhaul of the codebase, improved event import, and smarter filtering is what we have done together with Kulturfestivalen.

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Concert image from Kulturfestival - Case image for Pigment Digital Agency
Image of Cirkus Arena exterior

Cirkus

Digitalization / Design / Management

In addition to new design and a website in Payload CMS, we are also developing an integration portal for Cirkus.

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Image from Skansen

Skansen

Design / Conversion / Management

For Skansen, we improve UI/UX, increase conversion, and ensure the operation of the digital platform.

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Image of condoms from RFSU - Case image for Pigment Digital Agency

RFSU

Design / Quiz / Management

5 different languages, new design, and a modern website as well as smart Quizzes are what we have helped RFSU with over the years.

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Image of Stockholmsmässan Exterior - Case image for Pigment Digital Agency

Stockholmsmässan

UI/UX

For Stockholmsmässan, we developed a design library and created everything from wireframes to finished sketches for their digital platform.

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Digital Agency Case Budo Website

Svenska Budo & Kampsportsförbundet

Digitalization

Pigment Digital Agency took the previous, entirely analog, handling of competition cards, competitions, and reporting and created a completely digital solution.

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Our core services as a web agency

As a web agency, we take responsibility for the entire journey – from the first analysis to launch and long-term development. We do not work in silos. Each part collaborates to provide you with measurable impact on traffic, leads, and sales.

Strategy & Analysis

It's not uncommon for companies to invest in a new site without really knowing where they stand today. We always start by zooming out: technical review, SEO analysis, conversion analysis, competitive landscape, and business goals. From this, a concrete roadmap emerges – one that prioritizes the right actions and connects digital initiatives directly to your KPIs. Many of our clients see clearer organic growth, higher lead quality, and fewer costly detours within 3–6 months.

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Pigment Digital Agency office image
Pigment Digital Agency office image

Design

Many realize too late that a nice design does not automatically mean good business. We start from your customers: what frustrates them, what makes them stay, what makes them choose you. Then we build wireframes, prototypes, and final UI/UX that is intuitive, accessible (WCAG AA or higher), and strongly anchored in your graphic profile and branding. When the flows are right, both time on the page and conversion rate increase – often noticeably already in A/B tests before launch.

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Pigment Media
Pigment Media

Web Development

A new platform is a major investment – and the worst that can happen is that it feels limited after a couple of years. We first discuss your real needs: flexibility, performance during traffic peaks, time-to-market, or complex logic. Then we choose the right stack – WordPress for content-heavy sites, WooCommerce or Shopify for e-commerce, headless with Payload CMS for scalability, Laravel for custom systems, or Webflow for rapid iteration. The codebase is clean, secure, and optimized for Core Web Vitals from the start. The result is a site that loads quickly, ranks better, and grows with you without costly rebuilds.

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Pigment Media
Pigment Digital Agency office image

Marketing

Buying traffic is easy. Buying the right traffic that converts is significantly harder. We balance long-term channels (SEO, content) with quick wins (Paid SEM, social media) and automated nurturing (HubSpot, etc.) so that every penny works smarter. Each channel is continuously optimized with data from Analytics, Search Console, and platform-specific tools – always with clear attribution models. This leads to lower CAC, higher LTV, and a growth curve that both rises and remains stable.

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Pigment Media
Pigment Digital Agency office image

E-commerce

Running e-commerce is about maximizing revenue per visitor and building loyalty over time. We put together solutions with the right platform (Shopify, WooCommerce, or headless), conversion-optimized product and checkout design, payment and shipping integrations, as well as traffic-driving SEO/SEM from the start. Focus is on the details: fast loading, clear CTAs, personalized recommendations, and automated follow-up after purchase. Many of our clients see 50–150% growth in e-commerce revenue within the first year after launch or major rebuild.

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Pigment Media
Pigment Digital Agency office image

Management & Support

Once the site is up, most people want to avoid thinking about it every week – but the reality is that it needs care to not stagnate. We take care of that part: implementing AI for smarter personalization and content, automating repetitive tasks, and keeping the platform updated with security patches, performance improvements, and new features. You get a dedicated management partner who works proactively – not just reactively when something breaks. This saves you time, reduces risks, and keeps the digital presence competitive year after year.

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Pigment Media
Pigment Media
Pigment Media

A web agency in Stockholm and Gothenburg

Whether you need a new website, take over an existing site, or build a larger platform, we take responsibility all the way, from strategy to management.

We are located in both Stockholm and Gothenburg. Read about our web agency in Stockholm, which builds sites for some of the city's most visited places, or our web agency in Gothenburg. If you are about to develop a new website for companies we have gathered how we work on a separate page.

Our work has been recognized with DI Gasell 2019 and 2020. Want to know what we can do for you? Book a meeting, and we'll go through your goals.

Pigment Digital Agency Sergio

We help you!

With our comprehensive range of digital services, we can assist you with all the challenges you face. Contact us for a free meeting.